ANDREAS NYGÅRD

Visual identity for Stem Agency (2022. By Stem Agency. With Christian René, Alicia Harris and Rebeca Bacolod).

Stem Agency tells the story of the merger between design agency Design Container and marketing firm Artisti Dialog, and their unwavering commitment to telling meaningful stories for their clients.

Typographically, the term Stem refers to the oftentimes vertical line that forms the base shape in a letterform. The identity articulates the translation of this meaning into the context of design and technology. Behind the front-end visuals that sometimes seem self-explanatory or perhaps obvious, lies a great strategic effort led by designers, technologists and strategists. The Stem refers to this 'backbone' of work necessary to create stories worth telling again and again. This comes visually to life through the animated and iterative letter 't' in the logomark, and in this way, the typography forms the foundation of the entire identity.